Business planning and setting goals is an essential activity for every small business owner.
Strategic business planning is important because it helps you to build your business faster. It gives you a clear focus on what you want to achieve and what you are working towards.
Let’s take a look at 3 major benefits of strategic business planning :
Major Benefit #1
A business that has a plan is more efficient. When you start with a clear and strategic plan, you can focus on what’s most important. Instead of spending time trying to figure out what you should be working on, what you’ll need to do next, or how you can fit all the pieces of the puzzle together, you’ll already have all those answers in place.
This will also increase your productivity. Your plans will give you direction and help to prevent distractions because you have a clear path to follow.
As we’ll explore in a future blog post, with a clear goal in mind and a plan mapped out, it becomes easy to walk backwards to create effective and efficient daily to-do lists. Allowing you to work on what needs to get done each day and move closer to reaching your goals.
Major Benefit #2
Business Planning allows you to set big goals and define how you intend to reach those goals. Which in turn, helps you to think outside the box.
Firstly, start by writing your goal down.
Secondly, place it somewhere that you will see it every day, the more times the better.
Thirdly, consider all the different ways that you can reach your new big goal.
And finally, notice what happens next.
Setting big goals encourages us to see more opportunities that we may not have seen when setting smaller goals.
What usually happens is that you begin to think differently and that’s when things can get really interesting. As a result, you will often find ways to actually achieve your goal, instead of considering all the reasons that you couldn’t.
Major Benefit #3
Another less-talked about benefit of business planning is the part that our subconscious mind plays.
Most people focus on what we are actively doing to make progress by making a plan, setting goals and following through with taking those actions.
There’s another dimension to all this and that’s what’s going on in our subconscious mind. While we are busy working through our to-do list, cooking dinner for the family, and even sleeping, our subconscious mind is also working towards those goals as well. It’s simply the way the human brain works!
You can probably think of a time when you were facing a problem and just couldn’t see a way to resolve it. Then, when you’ve all but given up the solution suddenly comes to you, seemingly out of nowhere? That’s the subconscious mind at work. Those amazing ideas and perfect solutions that just pop into your head when you’re least expecting it.
Regularly setting aside time to strategically plan what you want to achieve with your business is crucial to your overall success.
Register for this FREE masterclass recording, where I share the secrets to successful business planning.
Including how you can get better results for your efforts, how to create your personalised plan and how to implement strategies that will increase your income.
We'll also take a look at how you can use the planning process to improve your productivity.
